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    • Book – How Leaders Learn to Boost Creativity in Teams
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Author: Rachael Wheatley

This author has written 45 articles
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  2. Rachael Wheatley>
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Communications checklist – 15 pointers in a time of change

Communications checklist – 15 pointers in a time of change

  • Post published:March 20, 2020
  • Post category:Client service/Marketing

There are some key things to remember when communicating in times of crisis or change. Here are 15 pointers for you.

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Three reasons not to invest in marketing

Three reasons not to invest in marketing

  • Post published:March 2, 2020
  • Post category:Business development/Marketing

Imagine the situation. Your business is going well. You’re winning new work and your clients love you. So why do you need marketing?

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Building a marketing plan – six steps to woo your clients

Building a marketing plan – six steps to woo your clients

  • Post published:February 12, 2020
  • Post category:Business development/Marketing

Ask and answer these six questions and make sure your marketing plan and activities have what it takes to win your prospects’ hearts.

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Closing the gap between sales and marketing

Closing the gap between sales and marketing

  • Post published:October 10, 2019
  • Post category:Marketing

It's well documented that marketing and business development teams that work closely together bring huge benefits. But what encourages them to do so?

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How can leaders help test and spread good ideas?

How can leaders help test and spread good ideas?

  • Post published:March 10, 2019
  • Post category:Creativity/Innovation

Once ideas have been generated, the most promising and inviting ideas need to turn into action. But how can you best test and spread good ideas?

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5 ways to make your marketing sparkle

5 ways to make your marketing sparkle

  • Post published:November 4, 2018
  • Post category:Marketing

With the season of fireworks and bonfires upon us, here are 5 ideas to make your marketing sparkle.

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Niche law firm steps up their marketing

Niche law firm steps up their marketing

  • Post published:January 14, 2018
  • Post category:Client Stories/Marketing

How we helped this firm implement best practice business development and marketing skills, processes and behaviours.

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What would your postcard from the future say?

What would your postcard from the future say?

  • Post published:August 22, 2017
  • Post category:Marketing

If you were to send yourself a postcard from your desired future, what would it say?

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Blog categories

  • Business development
  • Client service
  • Client Stories
  • Creativity
  • Innovation
  • Leadership
  • Marketing

Tag Cloud

business development (1) client communication (1) creative problem solving (3) crisis communications (1) crm (1) customer relationship management (2) innovation (1) innovation capabilities (2) innovation climate (4) innovation in a crisis (1) key account management (1) leading innovation (2) learning creativity (1) marketing investment (1) marketing measurement (1) marketing planning (10) marketing ROI (4) outsourced marketing (1) strategic marketing (2) sustainable marketing (1)

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Contact Rob Sheffield
Tel: +44 (0)7811 944782
rob@bluegreenlearning.com

Bluegreen Learning Ltd
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