Communications checklist – 15 pointers in a time of change
There are some key things to remember when communicating in times of crisis or change. Here are 15 pointers for you.
Three reasons not to invest in marketing
Imagine the situation. Your business is going well. You’re winning new work and your clients love you. So why do you need marketing?
Building a marketing plan – six steps to woo your clients
Ask and answer these six questions and make sure your marketing plan and activities have what it takes to win your prospects’ hearts.
Closing the gap between sales and marketing
It's well documented that marketing and business development teams that work closely together bring huge benefits. But what encourages them to do so?
5 ways to make your marketing sparkle
With the season of fireworks and bonfires upon us, here are 5 ideas to make your marketing sparkle.
Niche law firm steps up their marketing
How we helped this firm implement best practice business development and marketing skills, processes and behaviours.
What would your postcard from the future say?
If you were to send yourself a postcard from your desired future, what would it say?
When a marketing plan is not a marketing plan
This question came to mind recently when talking to a client. As the conversation went on, it became apparent that what they considered a marketing plan was not the same as what I thought of as a marketing plan.