
Translate your business plan into a marketing blueprint that works.
Make sense of your marketing and get a clear picture of what’s working.
Build a realistic plan to realise your business goals.
Make it happen.
Any one of these is easier said than done.
50% of businesses have some kind of marketing plan. But most businesses find it hard to keep it going, month on month, year on year. And that can hold them back from realising new opportunities.
We know how frustrating it is when progress is slow. And stressful if you’re not sure what marketing to put in place that will make the difference. Marketing that will support and work seamlessly with your business development.
Our aim is to get you marketing fit – providing clarity, focus and momentum. It usually takes 12 months or more to embed real change. Here’s how we do that.
Plan
We introduce you and your team to a different way of thinking so you’re not marketing in the dark.
- Run a marketing audit of your operation to identify gaps and what’s needed to step things up.
- Design a marketing blueprint that will meet your business objectives – giving you a clear strategy, an actionable plan and the set-up needed to deliver on both.
Build
Transform your marketing from yo-yo diet to confident, regular fitness. We work with you to put in place what’s needed to build a well-oiiled operation that dovetails with your business development team.
- Knowledge
- Skills
- Processes
- Resources
Deliver
Make sure things happen. This is when the marketing comes to life – and gains momentum.
We work alongside you as an outsourced marketing director, sounding board and strategic guide. We can mentor your team and help shape and implement strategic projects.
Considering stepping-up your marketing?
Please do book a time in the diary or call Rachael on 07810 866288 to tell us more about your organisation and how we might be able to help.
Touchpoint Leak Traffic Light Report
The first step to finding your focus. A unique diagnostic tool that maps your marketing against the Watertight Marketing Touchpoint Leaks™ framework to show you where to put your marketing efforts.

Martin Kaye LLP
“A thought-provoking afternoon during which I was alerted to a number of marketing issues within my firm which need addressing.”
The Bridge Foundation
“Thank you once again for all your input on how to develop our marketing. It has been incredibly helpful, to help us shift to a new mind set. You’ve left us with a much clearer and more structured approach, which will be vital to us keeping momentum..”
Ovation Finance
“The [planning] meeting was an epiphany… If it wasn’t for Rachael’s proactive approach and gentle reminders, nothing would have progressed.”